Trivium User Behavior
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Trivium User Behavior

Usability, sociology and market research in China

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Industry: Money & Finance

5 posts
China user market research: chewing gum industry
  • Payment & Debt
  • 2.5K views
  • 2 minute read

The rise of WeChat strikes a blow to… China’s chewing gum industry?

  • Trivium UBTrivium UB
  • Posted on March 25, 2019April 7, 2019
Mobile payments are changing the landscape for impulse purchases.
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China market research: agricultural areas users base
  • Payment & Debt
  • 1.6K views
  • 1 minute read

The Chinese gov wants more farmers to use mobile payments

  • Trivium UBTrivium UB
  • Posted on February 26, 2019April 7, 2019
The Chinese government wants to encourage more rural residents to adopt mobile payment platforms.
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  • Payment & Debt
  • 1.9K views
  • 2 minute read

Chinese consumers are increasingly looking to enjoy now, pay later

  • Trivium UBTrivium UB
  • Posted on February 18, 2019April 7, 2019
China’s 90s generation is racking up debt on installment apps.
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China Market Research: What do Chinese people think about social credit systems?
  • Privacy & Security
  • Social Credit Systems
  • 2.5K views
  • 3 minute read

Chinese users overwhelmingly approve of social credit systems

  • Trivium UBTrivium UB
  • Posted on January 29, 2019April 4, 2019
96% of Chinese users born between 1990-1994, and 94% of those born between 1995-1999 have chosen to opt in to Sesame Credit.
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China consumer research: Chinese attitudes on crowdfunding
  • Payment & Debt
  • Youth Markets
  • 2.1K views
  • 2 minute read

Crowdfunding Attitudes: China’s gen-95 supporters willing to invest up to RMB 500

  • Trivium UBTrivium UB
  • Posted on January 28, 2019April 4, 2019
Recent research by JD Finance shines some light on how China’s 20-25 age group engages in crowdfunding (众筹).
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User Markets
  • Middle Age & Seniors
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Hot Topics
  • Apps
  • Content
  • Influencers
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  • Social Credit Systems
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Trivium User Behavior

A Trivium China project